Tuesday 19 October 2010

Audience Research - Questionnaire

For my AS media coursework I am designing a new music magazine. I would be grateful if you could take the time to fill this questionnaire out.
1.       Are you male or female? Please circle
Male                      Female
2.       Please state your favourite colour

3.       How old are you? Please circle
16        17       18       19      20      21       22       23      24
4.       How often do you buy a music magazine? Please circle
Weekly                      Fortnightly                      Monthly
5.       How much do you pay for a music magazine?

6.       Do you go to gigs or festivals? Please circle
Yes                             No
7.       Do you download music or buy CDs? Please circle
Download                           CDs                        Both
8.       Please state what you like about music magazines


9.       Please state what you dislike about music magazines

10.   Who is your favourite band or artist?

11.   On a scale of 1-5 where 1 is the most important and 5 the least, how do you rate the following aspects of a music magazine. Please circle
Pictures                          1        2        3        4        5
Competitions                  1        2        3        4        5
Band interviews              1        2        3        4        5
Music  Quiz                     1        2        3        4        5
Articles                            1        2        3        4        5
Gigs/concert info            1        2        3        4        5
Free gifts                         1        2        3        4        5
New music releases        1        2        3        4        5
12.   State 3 words that you would associate with indie music.


These were the questions I came up with for my questionnaire. I came up with a variety of questions which will help me to make decisions about the design, content such as interviews, price and the frequency of publication. Furthermore another reason for constructing a questionnaire is to make sure that my new magazine will appeal and be appropiate for the target audience, which is 16-24 year olds.

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